built for a lifetime

The Bowlus Road Chief is engineered for the highest levels of quality and durability. Its body is joined together by over 5,000 hand-bucked rivets to form a single, incredibly tough “monocoque” shell. The Bowlus Road Chief makes use of authentic materials like birch, aluminum and brass, and its interior is trimmed in premium fabrics chosen for optimum comfort and wear. Like your memories, the Bowlus Road Chief will last a lifetime.